What do you ride & other Q's. - Sportbike Forum: Sportbike Motorcycle Forums
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post #1 of 16 (permalink) Old 11-18-2002, 03:23 PM Thread Starter
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What do you ride & other Q's.

I'm doing a market research project related to women and motorcycles, from a dealer contact perspective.

1. What was your first bike?

2. How were you introduced to bikes?

3. What bike do you currently ride?

4. How long have you been riding?

5. Do you have previous off-road riding experience?

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)

Thanks for participating. I am working on a project to evaluate the effectiveness of MFR advertising and marketing strategy to attract female riders. I'll likely have a few follow-up questions concerning your purchase decisions.

I sincerely appreciate your participation!

Respectfully,

Kevin Schaller

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post #2 of 16 (permalink) Old 11-19-2002, 11:40 AM
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Re: What do you ride & other Q's.

Quote:
Originally posted by Tahoe
[B]I'm doing a market research project related to women and motorcycles, from a dealer contact perspective.
1. What was your first bike?
YSR 50-> YZF600R

2. How were you introduced to bikes?
I had two female friends in college that rode. They helped me out a lot as far as meeting other riders, what bikes are good for beginners etc. , then my boyfriend (now husband) helped me buy a bike and learn to ride.

3. What bike do you currently ride?
2001 SV650s (very modified), 2000 Aprila RSV Mille

4. How long have you been riding?
3.5 years

5. Do you have previous off-road riding experience?
Unfortunately, no

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)
3-5
I don't really think it's a girl thing, I think that most shops in Phoenix are severely lacking in customer service and knowledge.

Thanks for participating. I am working on a project to evaluate the effectiveness of MFR advertising and marketing strategy to attract female riders. I'll likely have a few follow-up questions concerning your purchase decisions.
Not that you asked, but I think that overall marketing to women is terrible. We're a small demographic in the motorcycling community therefore there is little effort put into good gear/service for us. The few companies that have taken the time to make (good) female specific gear I am happy to support.

I also see the "good beginner bike"/smaller displacement motorcycle market slowly drying up, but that I feel has more to do with overall demand for high hp machines than a lack of attention to women.

Erica


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post #3 of 16 (permalink) Old 11-21-2002, 11:57 AM
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1. What was your first bike? Honda dream 125 10 years ago, real first bike Honda VTR 250

2. How were you introduced to bikes?
Grew up in Milwaukee, family had bikes.
3. What bike do you currently ride? Yamaha FZR 400 racebike

4. How long have you been riding?
All together, i would say about 2 years
5. Do you have previous off-road riding experience? Yes, a little bit...

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating) I would say between a 4-5, it also depends on what your going into the shop for, gear, service, checking things out..for the most part, but yes, quite a few are lacking in knowledge and experience.
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post #4 of 16 (permalink) Old 12-02-2002, 04:05 PM
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Re: What do you ride & other Q's.

A bit late, but better late then never, eh?

1. What was your first bike?
I learned on my father's 2001 BMW F650GS Dakar. The first bike I owned was a 1991 Suzuki GS500E.

2. How were you introduced to bikes?
My father gave my younger brother and I a little Honda 50 dirtbike to ride in my backyard as a kid. Gave up riding for about 8 years, but got back into it this year.

3. What bike do you currently ride?
I bought the GS500 in June 2002, which has already been sold. Next summer I'll spend on my father's 2002 Honda Interceptor (800).

4. How long have you been riding?
I rode as a kid in the yard, but street riding experience began only in March 2002.

5. Do you have previous off-road riding experience?
Not significant experience.

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)
I'd have to say about 6-7 on average. I've had good experience at one local dealer, only to be ignored at another.
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post #5 of 16 (permalink) Old 12-03-2002, 05:16 PM
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1. 1982 SUZUKI GS400 E
2. tried my friends bike out - was hooked
3. 1998 ZX6R Ninja
4. 6 years riding experience
5. no offroad experience
6. 10 - they treat me very well!
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post #6 of 16 (permalink) Old 01-20-2003, 02:40 PM
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Re: What do you ride & other Q's.


1. What was your first bike?


1988 YSR 50/1989 YSR 80 (yes owned both at the same time)


2.. How were you introduced to bikes?

Unlce bought a bike; cousing bought a bike; I bought my cousins bike; my cousing bought my uncles bike; my uncle bought a new bike....

3. What bike do you currently ride?

Ninja 250

4. How long have you been riding?

Since 1992

5. Do you have previous off-road riding experience?

Nope.


6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)

Never had to deal with a dealership yet. All bikes were 2nd or 3rd hand.

Q: What the hell kinda bike can a girl at 5'1" ride?
A: Anything she damn well pleases ^_~
[email protected] mph/1.87 60ft
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post #7 of 16 (permalink) Old 02-04-2003, 07:12 PM
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Re: What do you ride & other Q's.

1. What was your first bike? 92 Honda CR 125

2. How were you introduced to bikes? A friend from high school.

3. What bike do you currently ride? 97 Kawasaki KDX220

4. How long have you been riding? Officially a year.

5. Do you have previous off-road riding experience? Uh, yep.

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating) I didn't buy my bike from a dealership, but when I go in for parts and retail I usually get an '8' from the service.
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post #8 of 16 (permalink) Old 03-14-2003, 11:12 AM
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1. What was your first bike? 01 Honda Cbr 600 f4

2. How were you introduced to bikes? My swedish nanny rode a harley

3. What bike do you currently ride? 02 gsxr 750
4. How long have you been riding? about 3 years

5. Do you have previous off-road riding experience? no.

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)

I have a great relationship with the local dealership, they treat me very well and give me free stuff - love em to death

"You've got a nice attitude, wanna back it up in the quarter?"
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post #9 of 16 (permalink) Old 03-14-2003, 12:13 PM Thread Starter
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Thanks for all your replies. When doing market research it is important to have "statistically significant samples". This is very challenging when attempting to survey female riders, as thou art few and far between.

I hope the end result of the overall project yields better choices for you in product selection and service.

BTW: Crotch Rockette (now THAT's a handle), please PM me with the name of the dealership you frequent. The info will remain confidential.

Regards,
Kev

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post #10 of 16 (permalink) Old 03-20-2003, 06:14 AM
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1. What was your first bike? 1988 Honda Hurricane

2. How were you introduced to bikes? Friend

3. What bike do you currently ride? 01 F4i

4. How long have you been riding? 2 years

5. Do you have previous off-road riding experience? nope

6. How would you rate the "typical" customer service you receive at a motorcycle dealership? (scale 1-10, 10 being best rating)

If I go in with a guy, they always address them.
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