Honda Goldwing MSRP: 19-22k
Kawasaki Vulcan line in the range of 7k to almost 15k
Suzuki Boulevard line is almost the same as Kawasaki.
Yamaha Royal Star MSRP: 14-17k
Some of the bigger cruisers are close to the 15k range.
BMW: 15-20 range
Harley:15-22k for touring bikes.
Sportster line 7-11k
Even though I'm going by MSRP, it seems that they are all pretty close to each other. I'm not going to look into dealer mark up. I don't have the time for that. I don't know how all the different busnesses are run. It just seems that a small company like HD (compare to the big 4) isn't doing too bad with their prices. In my mind it's like a Mom and Pop store trying to compete with Walmart. It just seems Harley would have a hard time keeping prices close with a company like Honda. Than again, I could be wrong.